One of the things that I enjoy the most is the design and continuous development of lifecycle programmes. It is an area of marketing where the customer is at the absolute centre of what you are doing, a pure focus on your customer. Understand more about their journey and how they behave and it gives a huge amount of insight into what your customers need and want from you. Developing your customer lifecycle can be a lot of fun as well as adding a huge amount of value to your organisation. From my perspective it is hard not to get excited, you are bringing together all your customer data, their transactional behaviour, all your survey research, the market research, focus group feedback and eve
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Silver Jet Insight is a Marketing Agency with a difference.
We have a clear focus on using a data driven approach to add value to your customer experience, improving your marketing and your ROI.
Our experience in marketing analysis and data marketing shines through in our specialisms, CRM, Customer lifecycle, segmentation, customer loyalty, personalisation and direct marketing.